Court of public opinion - or, for SCA, 'renown'

I've been thinking about reputation and 'renown' of late - partly related to work problems (the usual office politics sniping) but partly because our Society works on reputation. Our game relies a lot on reputation, story-telling, and personal connections, so how people are perceived matters. Part of the fun of our game is recounting tales of 'no shit there I was, me and the king of Calontir...'

So I found this interesting - Schnier on Security is always a good read, but this one's about reputations in the internet age, and trying get justice (for a given value of 'justice') when the conventional sources are either corrupt or out of reach.